Tom Holland’s Spider-Man franchise has reached heights that were previously unimaginable. The trailer for Spider-Man: Brand New Day, released on March 17, crossed one billion views in just four days, becoming the first movie trailer in history to reach this figure. The achievement is a testament to the extraordinary global reach of this franchise and the depth of audience investment in Peter Parker’s story.
Brand New Day is the fourth chapter of the MCU’s Spider-Man saga, part of Phase Six. Directed by Destin Daniel Cretton and written by Chris McKenna and Erik Sommers, it continues directly from the emotionally devastating conclusion of No Way Home. The trailer reveals a Peter Parker who is four years into living as a ghost — present but invisible, fighting but unacknowledged, alone in every meaningful sense.
WaveMetrix data confirmed the trailer crossed 1.1 billion views by Tuesday. Its first-day viewership of 718.6 million obliterated the previous record of 365 million held by Deadpool & Wolverine and the 355.5 million once achieved by No Way Home. Even GTA VI’s entertainment record of 475 million views was surpassed significantly, establishing Brand New Day as the most-watched trailer in film history.
The implications for Brand New Day’s box office performance are significant. No Way Home earned $1.9 billion globally in 2021, a total that made it one of the most profitable superhero films ever made. Brand New Day appears to be generating even greater enthusiasm, and many in the industry are now quietly revising their projections upward as July 31 approaches.
Tom Holland stars alongside Zendaya, Sadie Sink, Jacob Batalon, Jon Bernthal, Tramell Tillman, Michael Mando, and Mark Ruffalo. The film will release in India across six languages including English, Hindi, Tamil, Telugu, Kannada, and Malayalam in all premium formats. The world is already ready for Brand New Day — it has been, apparently, since the moment the trailer dropped.